When I was a child, I loved to draw. Especially my favorite characters. But it was at fourteen that I decided that I would be a Designer. At 17, I started a BA in Digital Design at UNIFIEO, where I graduated in 2011.
Over the years, I’ve continued my studies through courses at DRC, Escola Cuca, IDARTE, IGTI and JumpEducation. In addition, whenever possible, I participate in events about creativity and innovation. I’ve been studying the concepts of accessibility, design thinking and gamification.
I started my career at Grupo Kallas and, after two years, I worked at marisa.com.br. These experiences allowed me to acquire knowledge and practice in the accomplishment of digital and graphic projects. When I joined the Agência VM2, I started working with what most motivated me to follow this area: creating projects that integrate brands and people.
At WROI, (current ZOLY), working as an Art Director, I had the opportunity to work with big clients, such as BNP Paribas Cardif, Grupo Boticário, Grupo Prepara, Grupo Technos and Ikesaki. Following that, I did an 8-month exchange in Dublin, Ireland, to improve my English as well as get to know new countries and cultures. During this time, I worked as a freelancer. When I returned to Brazil, I started my 2-year journey at Bradesco Seguros, working as a UI/UX Designer.
I’m currently working as a Product Designer at Midway, using my experience in UI/UX Design to create functional, reliable and usable digital products that make our business successful.
Develop effective branding actions, from the creation of the logo to the management of it in various external communications.
Creation of institutional materials for companies, such as: folders, brochures, flyers, business cards, envelopes
and letterheads.
Creation of mascots, infographics, editorial, advertising and artistic illustration with
a lot of creativity.
Creating relevant and visually appealing content for key social networks, focused on engagement.
Creation of planned interfaces to guarantee users a pleasant and simple use experience, meeting their needs.
Creation of layouts for websites, hotsites, landing pages, e-Commerces and newsletters; always focused on providing the best user experience.